Nestle Case Study Essay Example | Topics and Well Written Essays - 2000 words

Nestle Case Study - Essay Example The paper will eventually conclude by offering recommendations based on the analysed findings, which will help in solving strategic problems that affect the company. Introduction The history of nestle company began in 1860s when a trained pharmacist named Henri Nestle began researching for healthy economical alternatives to breastfeeding for mothers who could not lactate due to various reasons. Henri Nestle began by carrying out experiments of various combinations of cow’s milk, sugar and wheat flour with an aim of curbing the problem of infant mortality caused by malnutrition. The outcome of Henri’s combination was called the New Product Farine Lactee Henri Nestle (Klopping, 2013). Nestle’s first customer was a premature infant who could not consume the breast milk or any other conventional substitute, and even the physicians could not solve the infant’s case. The infant’s positivity towards Henri’s food exposed the product to the people who had earlier had negative perceptions towards the product. The company began adding chocolate to its food lines and from then on, the product hit the European market. In 1874, Jules Monnerat purchased Nestle Company, and it began condensing its own milk production in order to compete with its then competitor the Anglo-Swiss Condensed Milk Company (Klopping, 2013). However, the rivalry ended when the two companies decided to merge in 1905. The newly formed company operated in Britain, Spain, USA and Germany, but several years down the line, the company ventured Far East towards Australia, India, Hong Kong and the general pacific. The onset of world War I brought along severe disruptions that interrupted the smooth running of businesses. For instance, acquiring raw materials and distributing products became extremely difficult leading to shortages in food supply, which led Nestle to purchase several factories in the US so as to meet up the demand for condensed milk and dairy products. This fostered business boom and by the end of the war, Nestle had made a good fetch. After the end of the World War, milk became available and the situation, combined with post War economic recovery led Nestle into dept slip. However, the company through the help of a baker strategized on ways to reduce debts, and in 1920, the company came up with another product line of new chocolate and powdered beverage product. In 1930, Nestle invented Nescafe and Nestea, which hit the market throughout even in the onset of World War II because Nescafe became a favourable beverage for servicemen in Europe and Asia (Smith, 2007). In 1947, the company continued to portray its progress by merging with Alimentana, a soups and seasoning manufacturing company. Prior to the food market, the company expanded by becoming a major stakeholder in L’Oreal cosmetics by the year 1974, but the progress was cut short later when Nestle suffered due to global economic crisis like hiking oil prices, unstabl e exchange rates, and the rise of raw material prices that included beans and cocoa. The situation forced Nestle to venture into Alcon Laboratories, Inc. In turn of events, Nestle’s food products faced an international boycott. The boycott arose after the company introduced its products to the developing countries where illiteracy was high and the misuse of formula was misused. Most mothers from these

Arguing the benefits of contributing DNA Essay Example | Topics and Well Written Essays - 2000 words

Arguing the benefits of contributing DNA - Essay Example This procedure produces identical copies of the DNA sample. With the availability of these procedures, it is easier to identify individuals. Therefore, different states are appealing to the citizens to contribute DNA to bio banks to ensure availability of such samples for use when issues requiring identification arise (Butler 93). There is a lot of criticism surrounding this issue and lack of public knowledge on why contribution of DNA is necessary. Other individuals are bothered about the consequences that may arise because of the police having the DNA samples. However, there is little understanding of how much easier cases of paternity, genetic disorders, and criminal investigations would be, if people were willing to contribute their DNA freely. Despite the ethical issues raised, all individuals should willingly contribute their DNA to bio banks to ease identification. According to Lotter, the chemical structure of DNA does not vary from one individual to another. However, the bas es encoded in the chain appear in a unique arrangement in each individual. Identical twins are the only individuals with identical DNA profiles. Members of the same family show very close similarity and this similarity is the basis of familial matching. There are unique, but rare cases in society whereby unrelated individuals display close similarity. If individuals are willing to contribute DNA, paternity cases will be very easy. Advances in genomics were able to relate DNA profiles of a child to those of the parents. Such advances show that half of a child’s DNA profile matches that of the mother while the other half matches that of the father. This is the case because, during conception, two cells, one from each parent, fuse. Each of the two reproductive cells carries 23 chromosomes contrary to the 46 carried by normal body cells. Fusion of these two cells, results to 46 chromosomes in a cell. This cell, gives rise to the offspring on multiplication. In society, there are several cases concerning paternity. Some fathers deny their responsibility, claiming they are not the real fathers of children. Other people will impersonate the real fathers of children for their selfish gain. DNA typing constantly provides reliable solutions to cases of this nature. According to Butler, if comparison of samples from the father and child reveal matches in DNA patterns, then this is proof of paternity (93). Several of children in society, previously denied the opportunity to know their real fathers, are benefiting from this technological advance. Such children are now entitled to rights and privileges from their parents that they previously did not enjoy. It is worthwhile for people to contribute DNA to ease the solving of paternity cases. Adopted children have been able to identify their real parents, and they no longer live in the world of unanswered questions. Only in rare cases does DNA typing fail in paternity cases. As Butler argues, another critical applicati on of DNA profiling is its use in criminology. There are traces of DNA on anything we handle (397-399). Police analyze all objects on the crime scene to obtain a DNA sample that on amplification is typed and therefore aids in investigations. Police should handle such objects with care, to minimize contamination of the samples, with DNA from their hands. Suspected criminals must present DNA samples to the police. Police then compare their DNA profiles with the profile from the scene and if